{"id":24614,"date":"2019-05-24T10:36:23","date_gmt":"2019-05-24T08:36:23","guid":{"rendered":"https:\/\/www.cruillabarcelona.cat\/?p=24614"},"modified":"2019-05-24T10:39:26","modified_gmt":"2019-05-24T08:39:26","slug":"coca-cola-festival-sostenible","status":"publish","type":"post","link":"https:\/\/www.cruillabarcelona.cat\/es\/blog\/coca-cola-festival-sostenible\/","title":{"rendered":"Un festival m\u00e1s sostenible con Coca-Cola"},"content":{"rendered":"

Materiales sostenibles y econom\u00eda circular<\/h2>\n

El Cru\u00eflla camina hacia un festival responsable con el medio ambiente<\/strong>, un evento que reduzca considerablemente el impacto ambiental.<\/p>\n

Por eso, nos encanta tener colaboradores<\/strong> que compartan este compromiso. Ya te hemos contado c\u00f3mo queremos ser un festival cero pl\u00e1stico<\/a>; hoy te explicamos c\u00f3mo Coca-Cola nos ayudar\u00e1 a hacer un festival m\u00e1s sostenible<\/strong>.<\/p>\n

Un nuevo concepto de barra<\/h2>\n

En el Cru\u00eflla 2019, Coca-Cola instalar\u00e1 una barra diferente: estar\u00e1 construida \u00edntegramente con materiales reutilizados y biodegradables. Por lo tanto, todo vendr\u00e1 de un lugar y todo ir\u00e1 a alg\u00fan lugar: o bien se volver\u00e1 a usar o bien volver\u00e1 a la tierra.<\/p>\n

En un esfuerzo extra por reducir el pl\u00e1stico<\/strong>, Coca Cola sustituir\u00e1 todas las botellas de este material por botellas de vidrio<\/strong>.<\/p>\n

Adem\u00e1s, gran parte de la energ\u00eda que consumir\u00e1 la barra provendr\u00e1 de la misma fuente: \u00a1placas solares<\/strong>! Si hay una cosa que nunca falta en el Cru\u00eflla es el sol, y su calor nos ayudar\u00e1 a reducir considerablemente el consumo el\u00e9ctrico<\/strong>.<\/p>\n

\u00bfQu\u00e9 se hace con las chapas?<\/h2>\n

\u00bfTe has preguntado alguna vez ad\u00f3nde van a parar las chapas de todas las botellas que abrimos? Este a\u00f1o lo tenemos claro: \u00a1todas las chapas<\/strong> de la barra de Coca-Cola se usar\u00e1n para fabricar abridores<\/strong> de botellas para el Cruilla 2020!<\/p>\n

Por eso, ponemos en marcha la campa\u00f1a Dame la chapa<\/em><\/strong>, que encaja perfectamente con nuestra intenci\u00f3n de hacer un Cru\u00eflla circular<\/em>, un festival donde todos los materiales tengan una segunda vida.<\/p>\n

***<\/p>\n

Todav\u00eda nos queda camino por recorrer hasta que consigamos hacer del Cru\u00eflla un acontecimiento totalmente sostenible. Para hacerlo posible, necesitamos la ayuda y la implicaci\u00f3n <\/strong>de todas las entidades y marcas que participan. \u00a1Y, con colaboradores as\u00ed, no cabe duda de que lo conseguiremos<\/strong>!<\/p>\n","protected":false},"excerpt":{"rendered":"

Materiales sostenibles y econom\u00eda circular El Cru\u00eflla camina hacia un festival responsable con el medio ambiente, un evento que reduzca considerablemente el impacto ambiental. 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